Our Values

We bring relentless innovation by smashing the status quo and challenging the way our consumers interact with home, life, and community.

Core Principles Guiding and Directing Our Organization


We plan for the future with imagination and curiosity by exploring new ideas, finding innovative solutions, and not being afraid to learn as we go.


We are energetic, focused and strive to exceed expectations. We love what we do.


We aren’t boastful or sheepish, but calm in a place of quiet confidence. We sleep well at night, knowing that we serve our customers the very best way we can every single day.


We don’t give up until we discover a way to make things better. We exhibit a strong will to succeed for our customers in every aspect of our businesses.


We are thankful and proud to be making a difference. We make a point of sharing our positive impacts and celebrating achievements.


We have authentic conversations, dedicated to honesty and creating trust.

The Simply Portfolio

Simply Group may have started out offering residential HVAC solutions, but we’ve expanded across five categories in less than a decade. Through our growth and expansion, we’ve never forgotten what’s made us successful: a single-minded focus on energy-efficient home and business solutions, outstanding customer service, flexible finance and lending options, and high-value returns for our investors. Learn more by scrolling through the carousel below.

Home Comfort (Simply Green/Sandpiper)

Specializing in delivering a new generation of whole-home energy-efficient HVAC and water treatment systems.

Lighting (Simply LED)

One of the most highly regarded and recognized LED lighting retrofitting businesses in Canada, specializing in installing and maintaining LED lighting retrofits on commercial, industrial, and multi-unit residential buildings.

Lending (Crown Crest Capital / Simply Group Financial)

Providing innovative financing solutions for residential, commercial, and industrial projects throughout Canada. We pride ourselves on working creatively with our clients to develop the right financing solution for them.

New Construction (HCSI / Sandpiper)

Our consumer finance business underwrites and provides financing secured against HVAC rental contracts based on strict compliance standards.

Sustainable Products (Green Living Show and Store)

The Green Living Show is North America’s largest consumer show dedicated to easy and simple solutions for leading a healthy and sustainable lifestyle. The Green Living Store allows conscious consumers to shop the show floor from home by bringing together a community of brands and local businesses that produce with the plant in mind.

Our History

When Simply Green Home Services was founded in 2013, it had a simple goal: to help Canadians increase their home’s energy efficiency and reduce energy consumption without sacrificing their quality of life. Nearly a decade later, we’ve grown from an HVAC service provider to becoming one of the fastest-growing and most trusted companies in the home energy sector and the largest non-bank suppliers of consumer credit.

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Simply Cares

At Simply Group, our mission is to extend our comfortable whole-home solution to all Canadians. And we take it a step further by contributing to programs and events that drive a meaningful impact within our communities through our Simply Cares initiatives.

Caring for the Environment

Our commitment to creating a greener environment

Caring for People

Our commitment to providing the tools, training, resources, and encouragement to help those in need

Caring for our Communities

Our focus on giving back directly to the communities in which we live and work

We’re focused on strengthening the communities with live and work in.

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